What Goes into DRC and How It’s Different From Other Copywriting

Copywriting is more than just writing things plainly and calling it a day. There are so many different aspects to copywriting, and this becomes apparent from the different niches within the field. Those who are not familiar with copywriting, consider the field a monolith, i.e., all writing is the same. But there is so much more that goes into it. […]

Why Does Direct Response Copywriting Pay So Well?

A lot goes into the craft of copywriting; it has multiple, different facets and niches, and each has its own reasoning, style, and result. One of these niches is Direct Response Copywriting (DRC), and it is one of the most highly paid positions that a copywriter can have. Emphasis is laid on it because it is not easy to do. […]